Story-Based Emails Vs Corporate Emails

Most of us were taught how to write properly back in English class.So, naturally, we default to the same old polished wording, rigid structure, and a serious tone.But let’s be honest… it’s dull and a pain to read.Now compare that to how you actually use email day to day.You're messaging friends and family, telling stories, cracking jokes, firing off whatever random thought just crossed your mind.That's the real, natural way people communicate.Which means the second your writing turns stiff and corporate, you've already lost the reader.If you want people to actually read what you send, drop the polished vocabulary and the five-paragraph-essay structure.Instead, picture yourself relaxed, drink in hand, just talking to a friend.
That's the tone you're going for.Not “Dear Valued Customer” type of thing.But “Hey, man, check this out…”
No contest on which one you'd actually open.So write the way you’d actually say it out loud.Here are 32 finished emails and their reusable templates written just like that. You can use them for your own brand and watch your click through rates skyrocket.

• GRAB THEM HERE

Works with any ESP. No tech skills required.